London Advertising Agency

BT – On Track

In business, it’s important to be there for the people you work with – because the better our working relationships, the better our work and our lives. And nobody knows this better than BT. With the UK’s largest WiFi network, they help connect more people in business than any other communications company.

This ad brings to life all of those emotional moments that make work worthwhile, using BT’s wider brand platform “Be There” and a charming network of model trains, which act as a metaphor for all of the digital messages of support we ping back and forth every day.