intu

An integrated creative platform for the UK’s
largest shopping centre business.

We created a unique executional property inspired by intu’s newly designed bird logo. The campaign was based on a segmentation of different shopper archetypes and matched them with the bird that best reflected those characteristics. And it was extremely flexible too, allowing it to be used by multiple centres with very different needs, while keeping consistency of the core brand.

See more of our work

Go Ultra Low

A behaviour change campaign to change the nation's habits.

London Power

The launch of a new energy brand for the Mayor of London.

NOW

A digital game built to celebrate Nigel Farage's milky encounter with a protestor.