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  • A post-Covid chemistry lesson: transformation of the pitch

    Written by Jeremy Lee on CampaignLive.co.uk A post-Covid chemistry lesson: transformation of the pitch “People buy people.” Well, so the hoary old cliché goes, and it’s certainly true that in advertising they don’t buy agency presentation decks. But since the beginning of the coronavirus crisis, people (clients) have, at best, been forced into buying miniature…


  • Parkemon: Family sparks lockdown craze

    Parkemon: Family sparks lockdown craze by hiding Pokemon in local park A family has started a new lockdown craze by recreating Pokemon Go in their local park. Ben da Costa, 35, from Lewisham, London, came up with the idea as a way to keep his four-year-old son Louie entertained and active while he is unable…


  • How will Covid-19 change the way adland works?

    How will Covid-19 change the way adland works? Cannes is cancelled, multinational campaigns are on hold and Zoom is violating our human rights – safe to say, 2020 hasn’t gone off to the flying start we had first hoped. As brands and agencies attempt to wade through the media storm of the coronavirus pandemic (alongside…


  • The WFH diaries

    The WFH diaries: Jon Burley, Katie Lee and Larissa Vince Jon Burley Creative consultant I’m not sure I’m hugely prepared for the office exile provided by the coronapocalypse. I haven’t stocked up on pasta, for starters. Fuck that for a game of soldiers. Pasta is a banal foodstuff that tries to make itself interesting by…

    now advertising news campaign wfh diaries

  • Podcast – Campaign podcast is back for 2020

    Podcast: Larissa Vince and Zaid Al-Zaidy talk about the challenges of creating more diverse companies and their personal experiences of discrimination. “Diversity isn’t a problem to fix, it’s the solution” – those are the words splashed across the front cover of Campaign this month as we publish our special issue focused on black, Asian and minority-ethnic talent.…


  • 3 great ads I had nothing to do with #64 Ben da Costa

    Ben has had a hugely diverse career to date. He helped relaunched Subway in the UK at Above + Beyond and worked on Cannes Gold Lion-winning work for Lexus as well as campaigns for TalkTalk, and Argos while at CHI&Partners. He has a native understanding of social and digital channels – and was one of…

    now advertising ben da costa three great ads I had nothing to do with campaign

  • Creative Soulmates: Meet the unlikely pairing of John Townshend and Mark Strong

    In a parallel universe John Townshend could have been treading the boards, soaking up the smell of the greasepaint and the roar of the crowd – a darling of the silver screen – and Mark Strong could have been a lawyer in Germany. Quite whether Townshend would have had the same success as his old…

    now advertising creative soulmates mark strong john townsend campaign

  • An hour of advertising with Now’s Larissa Vince

    Larissa Vince was my first ever boss. I was 20 years old, had just joined Campaign magazine as a ridiculously fresh-faced reporter and had literally no idea of how advertising or agencies (or anything really) worked. It quickly became apparent that, as Campaign’s news editor, there was no better person to learn from. Larissa knew…

    now advertising blog news now hires larissa vince saatchi

  • Creatives: Why not pay them more than the ECD?

    You’re the creative who everyone can rely on to crack every brief. You’ve won every major award there is to win. You come up with the ideas that make everyone jealous. Your agency can’t imagine life without you. You’re their secret weapon. You absolutely love it. And you definitely deserve a pay rise. But you’ve…

    now advertising why not pay creatives more than the ECD

  • Now snares Saatchi & Saatchi MD Larissa Vince as new CEO

    Now has poached Saatchi & Saatchi London managing director Larissa Vince to be its new chief executive. When she starts in September, Vince will take charge of the 41-strong agency, working alongside chairman and sole remaining founder John Townshend, head of strategy Ben Stewart and recently hired chief creative officer Ben da Costa. Now clients include…

    now advertising blog news now hires larissa vince saatchi